Giving families the chance to buy the one thing they can’t
during the holiday season: Their loved ones’ time.

Chick-Fil-A, famously known for being closed on Sundays, wanted to remind the world of what really matters during the holiday season: Time spent together. So we opened The Time Shop, a pop-up experience in NYC’s Soho where instead of gifts, families can buy and spend time with each other. An animated film introducing The Time Shop and a website where visitors can customize Time Cards rounded out the effort.